Disrupt Traditional Marketing

Change your mind and the method!

The Auto Industry's first "data combined with behavioral targeted marketing" company, LIVE MARKETING is delivering customers to a dealer’s showroom without the need for labor intensive systems or dealership training.
WE DO IT ALL!





PRODUCTS

Here's a little more depth.


LIVE MARKETING INTELLIGENCE ENGINE

We have cracked the code between your current customer — or future customer — and their buying behavior. There's no need to guess where they are in the buying phase or ownership cycle. Our system has Unique Identifiers in place to advise your dealership of any behavior or shopping phase — and immediately deploy a campaign with a relevant message to gain a sale or to keep loyalty.

LIVE CONCIERGE

This complimentary concierge reminds and helps the automation run smoothly, whether daily or monthly, of opportunities such as equity positions, lease returns, equity on service drive, buy back promotions, or drip campaigns based on customer behavior. LIVE Concierge works better and is less expensive than BDC. It has multi-channel delivery and deploys according to behavior, not the calendar.

LIVE GUARD SHOPPER STOPPER

Online tracking allows us to engage with your existing customers, in the midst of them shopping on other dealers' websites. It sends alerts to GM, BDC or any other designated manager, all the while deploying a multi-channel campaign to the shopper.

LIVE SPEND SENSE REPORT

Matches your website visitors and website activity to the sending site, such as Autotrader, Cars.com, or other third party vendors, to help you determine if your ROI for each vendor is worth the cost.

LIVE WEB NET ENGINE

Catches customers who are browsing the web and delivers the intelligence to determine: days in market, first and last activity dates, user intention (time frame for buying) — curious versus serious, and top 3 vehicles in consideration. Then, according to the shopper intensity, the engine deploys a multi-channel campaign (with a letter, email, call, and text) with a buy back offer or equity position of the current vehicle owned within 48 hours.



LIVE MARKETING

Here's an example of our process.


1.Strategy

Develop a strong game plan from dealer meeting and demographic study

2.Create

Put together creatives and incorporate strategies to match the dealer's goals

3.Siege

A full arsenal of products that provide consistent automated solutions for showroom visits

4.Success

Real time dashboard, with complete reports to show how many sales were converted from each campaign